Financials: <\/strong>What are your sales, what is the valuation of your company and how much of an investment are you asking for? <\/li>\n<\/ul>\n\n\n\nThe magic of television means that the initial pitches you see on Shark Tank appear to be just a couple minutes long before getting into some back-and-forth questions and discussions with the sharks. In reality, a full pitch on Shark Tank can take anywhere from 45 minutes to one hour, and sometimes longer. <\/p>\n\n\n\n
How much of that time is the initial product pitch outlining the details we shared above is unclear, but the point is, don\u2019t feel that you need to cut down the most important details to just a couple minutes. Be concise, but don\u2019t leave out anything crucial. Whenever possible, figure out how much total time you have for the pitch ahead of time and plan accordingly. <\/p>\n\n\n\n
Visuals and Storytelling <\/h3>\n\n\n\n
The typical Shark Tank pitch format will almost certainly include some form of visuals and storytelling, which will go hand-in-hand in some cases. <\/p>\n\n\n\n
Visuals can be used to anchor your narrative and demonstrate your product. You\u2019ve probably seen the latter countless times on Shark Tank, which brings up a key point. A visual isn\u2019t always an image or a graph, though it can be. But it can also be a live demonstration of your product or a video showing how your service works. <\/p>\n\n\n\n
These visuals can be used for storytelling, which should be a key aspect of your presentation. Facts and figures matter, but they won\u2019t always have the same impact when presented separately from a narrative. How you implement storytelling will depend on your personal business story, but here are some ideas. <\/p>\n\n\n\n
\n- Open with a personal hook or relatable scenario. <\/li>\n<\/ul>\n\n\n\n
\n- Build tension with a problem many people have experience with. <\/li>\n<\/ul>\n\n\n\n
\n- Introduce your solution as the hero of the story. <\/li>\n<\/ul>\n\n\n\n
\n- Use testimonials or user quotes to add credibility and emotional pull. <\/li>\n<\/ul>\n\n\n\n
\n- Close with a vision of what success looks like 3-5 years down the road. <\/li>\n<\/ul>\n\n\n